During our first phone call, Starkey Real Estate explained to us everything they wanted to design, and asked is if we could help them. They told us that they have very tight timelines because of when the photographers take the photos, when the house information will be available, when it goes for sale, and when it’s sold, and with that they will need fairly quick turnarounds on projects.
They also wanted to make sure that we’ve dealt with real estate agents before as there is certain “unwritten” guidelines that should be followed, like what photos go where, what fonts should be used, what text needs to be included, what theme they are going for, etc.
During the phone call we have identified three main points that Starkey Real Estate was struggling with:
After our phone call, we came to conclusion that they should send us their inspiration and designs ideas that they hand in mind.
With everything in place, we started to work. The projects came in almost immediately after the payment was made, and the first Just Sold postcard design was sent back to them the very same day. They told us that they don’t want anything complicated, just simple and clean design that represented their branding.
After that we became in-sync with them quite fast as branding has to be 100% consistent with very little deviation from the original. That means once the template is complete, replacing images and text is quite easy, and very fast! This was music to their ears as speed and quality is what they were after.